A customer looking at the full price of a new e-Bike may hesitate. Trade-in gives you another way to frame that conversation by putting a real value on the bike they already own.
Here’s an example:
Upway trade-in value: $850
September ReFrame bonus: +$100
Total value: $950
Instead of only asking: “What does the new Aventon cost?”, the customer can start thinking about: “What does it cost me to upgrade?” That difference can make the next-bike decision significantly easier.
Example for illustration only. Actual trade-in values vary by bike.
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